Target audience research results and conclusions

In my questionnaire I asked 30 people if they were either a male or female, as you can tell by the barchart that the majoralty were females with 18 out of 30 and then 12 out of 30 for the males. This shows that the answers given are from mostly females and not from males.

For my second question I asked What age range they were and they had to tick a box, they had a choice from three. First one was 16-25 followed by 25-40 and lastly was 40+. Most of the people we asked ticked the box 16-25. This suggest that the younger generation eat takeaways more than the older generation.

In my questionnaire I asked the question if people actually do eat takeaways and every single peson asked all said yes.

From knowing that they all eat takeaway I then asked how ofton do they eat takeaway and 11 people said that they eat it once a week, maybe be o ntheir own of with family. Only 3 people said they eat it very rarely.

I also asked what their 2 favourite types of takeaway are and 19 people said Pizza was their favourite followed by Chinese and Indian. This shows that them three are maybe the best sellers and everyone favourite choice.

10 people said that its the taste that they like most about takeaway food and only 2 people said they have it because they dont want to cook and another 2 people said because its cheap.

We then asked what people dont actually like about takeaways and only 8 people said that its greasy and then another 7 people said that they know its unhealthy, these two answers show that people understand that what they are eating is unhealthy however they still eat it as they enjoy it to much.

These answeres suggest that there is around 5 takeaways within walking distnace from peoples homes. This shows that the takeaway business is wideing there places to go and letting people have a wide range of takeaway to choice from.

I then asked how many people in there household eat takeaway and to see if they were just the only ones who eat it or if there family eats it to, and 12 people said 7 people eat it in their household so this suggest that they eat as a family and get a takeaway.

On average most people spend 10= on takeaways and are happy with spending that much money as they dont have to cook or buy the food for it, all they have to do is sit at home and wait for their doorbell to go.

One of the important questions was Why do people buy akeaways and mostly people said thats its very tasty and they enjoy eating it whilst a small majoritaly said that its cheap.

17 people said that they mostly buy takeaway in the evining possible with the family at dinner time or with their friends being sociable. Only 3 people said they eat it in the mornings.

Saturdays are the days people are mostly likely to buy takeaway as its the weekend and people just laze about and dont do much on the weekend whilst thelowest number was on a monday.