Secondary Research
· We will collect takeaway food menu’s and food boxes to use as cutaways
· We will save and wash any fast food boxes that we will use
· We will look out for any newspaper cuttings or articles on takeaway food
Below are some links to some videos that we could use as archive footage for our documentary:
Facts and Figures
· in fact a recent survey of 9000 people across 13 different countries carried out by BBC World in early 2008 found that 45% of people in the UK were more likely to agree that they liked the taste of fast food too much to give it up. The US weren’t far behind with 44 per cent agreeing with the statementhttp://www.fastfoodnation.co.uk/fast-food-facts-figures.html
· People in the UK are Europe's biggest fast food consumers, and the trend is that burger chains are at the top of the list of desirable fast food outlets. The two major burger chains account for most of the spend, and spending per head in 2008 is on target to beat that of 2007 according to research. In 2007 figures showed that UK consumers spent £82 per head just in fast food restaurants and burger chains – that doesn’t even take into account other types of fast food order such as Chinese, Indian or Pizza. McDonald's opened its first restaurant here in 1974, and now more than 2.5 million people in the UK are said to visit McDonald's every day.http://www.fastfoodnation.co.uk/fast-food-facts-figures.html
· Surprisingly (or maybe not) although the most popular restaurants for fast food seem to be burger bars, according to figures from the Foreign and Commonwealth Office, our favourite choice for a fast food meal is fish and chips.http://www.fastfoodnation.co.uk/fast-food-facts-figures.html
· Families put an average of £3.40 towards fresh vegetables a week, but pay £3.80 for takeaways at home, the Office for National Statistics (ONS) reported.
· Householders use only one fifth of their weekly food bill for fresh fruit and vegetables, which together account for only £6.20 out of a total of £45.
The survey also shows that London families appear to be the healthiest eaters across the country, spending the most on fresh produce - £7.50 - while people in the North-east shell out just £4.10.http://www.independent.co.uk/news/uk/this-britain/families-spending-less-on-fresh-food-than-on-takeaways-432765.html
Primary Research
Above our emails that we have sent to organise interviews with Gill Weeb a buyer for asda.
We also went to Liscard and Birkenhead and got Voxpops, we changed the areas so that we could get a variety of different people answering the questions. We rang up and organised interviews with chefs, owners, etc.
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